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Justine Xiao

Justine Xiao

VP - Strategy & Operation, DeskIn Enterprise
Justine has 15+ years’ experience as a highly motivated seasoned GM with a proven track record of strategy & operation, new market-entry, global expansion and cross-culture team management, leading Telco and Internet business expansion, IoT channel expansion in Oceania and SEA. She is passionate on ecosystem cultivation, influencer marketing, business transformation and digitalization with a wide spectrum of knowledge covering B2B & B2C, channel expansion, social media, user growth, Internet, IoT, high-tech. Previously as an industry expert to represent Orange in European Union Smart City working group committee and invited speaker to present Orange IoT business rollout at the China International Fairs for Trade and Services, her professional experience across the globe in SEA, Oceania, Silicon Valley, France and Great China. Justine holds a double Master degree of Engineering from Paris-Saclay (Centrale de Paris) and Xi’an Jiaotong University, and an MBA from INSEAD.


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